During this week of training at Escalla, we've been learning about marketing information and research. We managed to cover 10 units during our week, and I can definitely say that I'm learning new information and developing my marketing skills.
We've worked hard to create a report, covering everything from databases and questionnaires, to statistics and data. We've also made a detailed glossary, which helps us to define key marketing phrases. I've found out really useful to make these documents, and I know that they'll definitely come in handy when I begin my revision.
I also created a draft questionnaire, which will be used after my Tipis by Twilight event. It will be a feedback survey, and this will be given out to all of our exhibitors after the show. This will be super useful as we'll get quantitative and qualitative data from each person, both of which are great for analysis and finding out overall opinions of our wedding fayre.
Another great week - thanks Em! :)
So glad you enjoyed it and learnt a lot from it! I hope the spreadsheets and graphs weren't too scary?!
ReplyDeleteGreat to read that you are learning new skills and further developing in your role. Great blog Roanna :-)
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